Strategy.
Three Yes. Three No. On one page. A modular sprint for CEOs, COOs and founders in the Mittelstand — online or on-site. The One-Page Growth Plan at the centre.
Most strategy offsites produce 47 slides.
And three weeks later, no one remembers the first 23. It gets framed, clustered, presented. The board nods, top management drives home. Three months later the COO is stuck in traffic, thinking: “What was priority number one again?” That’s exactly where growth burns. Not in the market. In your own slide inflation.
Strategy isn’t what’s on the slide deck. Strategy is what you consistently STOP doing from Monday on.
Three signals it’s time.
Prioritization inflation.
If all 12 of your top priorities are equally important, you don’t have a strategy. You have a wish list.
Strategy drift.
What was clear 18 months ago no longer feels right. But the team keeps deciding as if the old strategy still held.
The slide graveyard.
Your last strategy offsite produced a PDF. Where that PDF lives, no one knows anymore.
It’s not a shortage of ideas.
Most Mittelstand companies have too many strategic options, not too few. The real problem isn’t inspiration. It’s selection. A workshop that doesn’t force that selection is workshop theatre. You don’t need “more strategy” — you need three Yes and three No, and the discipline to stay with both.
This is where the real lever sits.
Online or on-site. As deep as you want.
From a half-day to a 2-day offsite — how deep, we clarify in the discovery call.
Four modules. One logic.
Capture the current strategy honestly
What’s our actual lived strategy? Not the one in the annual report — the one that drives the everyday. We make visible what’s really happening.
Three Yes, Three No
What do we agree on for the next 12 months? Three strategic priorities, three No-Gos. In live consensus. On one page.
Operating-model check
Which structures, roles and processes have to change so the new strategy can carry? We identify the three biggest structural breaks.
Commitment & cadence
How do we make sure the strategy works from Monday on? Quarterly review cadence, an owner per Yes priority, clear escalation paths.
No slide deck. No wish list.
One-Page Growth Plan.
Your entire strategy on one page. Three Yes. Three No. In writing. Carried by the whole leadership team.
Owner per priority.
Every Yes priority has exactly one owner with a mandate. No committee responsibility. No “we, together” platitude.
Cadence.
A quarterly-review format that turns the one-off workshop into a running strategy system. Not 47 slides — three questions, every month.
Strategy isn’t what you decide. Strategy is what you still do in the third crisis of the quarter.
The One-Page Growth Plan · the central artefact.
One page, seven fields — developed live together in the sprint, not prepared in advance. Strategy as a negotiation, not a proclamation.
| Field | Content |
|---|---|
| North Star | What matters in 12 months? One number, one statement. |
| Three Yes priorities | Where do we focus, consistently? |
| Three No-Gos | What do we deliberately drop — even when it looks interesting? |
| Top-3 initiatives | Which concrete moves drive the priorities? |
| Owner per priority | Who is accountable — one person, one name. |
| Critical constraints | What must not be put at risk? |
| Quarterly cadence | When do we review? Who drives it? |
Who stands behind it.
Two Growth Advisors facilitate — Olaf Sell and Georg von Laffert.
Olaf Sell
20+ years of strategy and growth guidance in European Mittelstand companies and scale-ups. Focus: translating strategy into the everyday.
Georg von Laffert
An operator with scaling DNA from industry and tech. Guides leadership teams between strategic clarity and hard execution.
JUSTGROW works along its own method: One-Page Growth Plan · Leadership Sprint · Growth Circle · KI-Kompass · Klartext-Editions. No coaching. No classic consulting. Sparring at decision-maker level.
Frequent questions.
What sets you apart from classic strategy consulting?
We don’t deliver an 80-slide report. We mobilize you into a One-Page Growth Plan you carry yourself — and that works from day one. Not a recommendation. A negotiation.
How many participants are ideal?
6 to 12 people. The extended leadership circle. Beyond 12, the Yes/No decision gets thinner.
Do we need to prepare?
Yes. Beforehand, everyone fills out a strategy diagnosis sheet (~20 min), and the CEO joins a pre-call (45 min).
Online or on-site?
On-site recommended — strategy decisions need the room. Online is workable with tight facilitation.
What happens after the sprint?
One-Page Growth Plan + minutes within 24 h. A quarterly-review format is anchored during the sprint. Optional: sparring support for leadership between the reviews.
What does it cost?
On request — depending on format, number of participants and travel effort. The transparent logic comes in the discovery call.
When is Leadership Team Alignment the better sprint?
If your leadership team decides past each other more often than together — roles and decision paths unclear —, Leadership Team Alignment comes before Strategy. Strategy without an aligned team only produces frustrated PDFs.
Related sprints.
Ready to go from 47 slides to one page?
If your last strategy offsite produced a PDF no one remembers — then the sprint isn’t “nice to have”. Then it’s the next right step.
Book a discovery call →